Everyone knows what the pink ribbon stands for, but behind every ribbon there is a story: a story of courage, of survival, and a story of facing the unknown. October is breast cancer awareness month and while cancer is a subject that many of us would rather not discuss, I am willing to say that probably each of us knows someone whose life has been affected. Knowing we are not alone, whether it means coming to terms with a loved one’s illness or all the uncertainties of treatment, can be a source of strength. And that is why I continue to support the efforts of The Adelphi NY statewide Breast Cancer Hotline & Support Program. This is an amazing network of people dedicated to helping those diagnosed with breast cancer, many of whom are survivors themselves. 20% of sales from our Power of Pink collection will benefit this worthy cause and also the Breast Cancer Research Foundation. If you are looking for a way to make a difference, here are my picks:
Hot pink flexible cuff bracelet:
A powerful reminder to stay strong of heart:
Friends Forever pendant as seen in People Style Watch:
Diamond encrusted pink sapphire pendant:
If October has got you thinking pink, Fortunoff is giving you a way to do good and shop well.