A Diamond is for April

It seems to me that everyone born during the month April has some kind of innate good fortune. I mean, when your birthstone is a diamond, life just seems more glamorous and appealing.

A lot of you know about the “four c’s” of diamond value, but there are other more subtle parts of a diamond that affect its performance. Yes, you heard me correctly. It is the performance of a diamond that makes it so special; the way it reflects and refracts light. Reflection is the amount of white light returned to the eye, the “flash.” Dispersion is the amount of white light broken into its spectral colors, the “fire.” Larger table facets on a diamond will give you more flash. Smaller table facets will give you more fire. Whether you favor flash or fire, Fortunoff has the diamond for you.

If it’s white light you are after, this Asscher cut band will do the trick:

Seven Diamond Square Asscher Cut Band, 1 Carat, Platinum

Seven Diamond Square Asscher Cut Band, 1 Carat, Platinum

If it’s fire that you love, we have just the ring:

Diamond Loop Scroll Ring, 14K White Gold

Diamond Loop Scroll Ring, 14K White Gold

Bridal season is coming up. Shop our Wedding Day Looks section for something new for the big day.

Diamond Cluster Flower Bracelet, 14K White Gold

Diamond Cluster Flower Bracelet, 14K White Gold

Diamonds aren’t just for bridal. Our selection of diamond fashion jewelry is right on trend. It’s time to freshen up your spring wardrobe with a little sparkle! Find this and more hot styles in the Birthstone Jewelry section of our Gift Center:

Diamond Key Pendant, 14K White Gold

Diamond Key Pendant, 14K White Gold

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